Why companies are adopting routing software for sales reps to cut costs and boost sales

Field sales is critical for the B2B industry to maintain and grow customer relationships. However inefficient routing can mean wasted time, increased costs and missed revenue opportunities. Traditional routing is manual, time consuming and error prone.

Routing software is changing sales strategies by automating and optimizing sales reps’ schedules and travel routes. They can visit more customers in less time, reduce fuel costs, and be more productive. Let’s explore why companies are investing in routing software for sales reps and how SimplyDepo helps brands and distributors to improve their sales operations.

Top Challenges in Field Sales Without Routing Software

Without proper routing optimization, sales teams face numerous inefficiencies:

1. Unoptimized Sales Routes Mean Lost Time

Manually planned sales routes are inefficient, resulting in unnecessary travel time between customer visits. This means reps can’t visit as many customers in a day and impact sales performance.

2. High Fuel and Travel Costs

Long and inefficient routes mean high fuel consumption and travel expenses. Companies with large field sales teams have huge operational costs that can be minimized with optimized routing.

3. Difficulty in Prioritizing High Value Customers

Reps struggle to allocate their time effectively, sometimes spend too much time with low value customers and neglect high potential opportunities. Lack of prioritization means lost sales and revenue.

4. No Visibility into Sales Reps’ Activities

Managers have no visibility into what sales reps are doing daily, so it’s hard to track productivity and ensure key customers are getting the attention they need.

5. Human Error and Inefficiencies

Without automation, routing is prone to human error, resulting in missed appointments, inefficient schedules and reduced sales potential.

How Routing Software Saves Time and Increases Sales

Routing software solves these problems by introducing automation, data analytics and AI-driven scheduling. Here’s how it improves field sales:

1. Optimized Routes for More Efficiency

Routing software calculates the most efficient route for reps, reducing unnecessary travel time and fuel consumption. They can visit more customers in a day and maximize their selling potential.

2. Automated Scheduling and Smart Client Prioritization

Advanced AI driven scheduling tools prioritize clients based on sales potential, visit frequency and geographical location. This means high value customers get the attention they need and less time is spent on lower priority visits.

3. Data Driven Decision Making

With real time tracking and analytics managers have visibility into rep performance and route efficiency. Data driven decisions can be made to improve sales strategy and get better results.

4. Reduced Admin Burden

Sales reps and managers spend less time manually planning routes and can focus on customer interactions and closing deals. Automated scheduling eliminates the need for constant adjustments and manual coordination.

The ROI of Routing Software for Sales Teams

Companies that invest in routing software see significant cost savings and sales performance improvement.

Reduced Fuel Costs: Optimized routes mean less mileage and fuel consumption, lower transportation costs.

Higher Sales Productivity: More customer visits mean more opportunities for conversions and revenue growth.

Better Customer Relationships: Regular and timely visits mean customer satisfaction and loyalty.

Efficient Sales Team Management: Real-time tracking means managers can make informed decisions to improve overall sales team efficiency.

How SimplyDepo Improves Field Sales Efficiency

88 Acres: 30% Reordering Increase with SimplyDepo Sales Route Optimization

Core results:

10 hours saved weekly per rep: Efficient routes and data management reduced time spent on logistics.

30% increase in reordering: Inventory tracking ensured products were stocked up during demos.

15% new customer growth: Streamlined operations enabled new customer acquisition.

Brooklyn Best: 20% Sales Growth with SimplyDepo Route Management

Core results:

12 hours saved weekly per rep: Automated route optimization reduced planning time.

100+ new customers in first month: Efficient operations enabled rapid customer acquisition.

500+ orders via mobile app: Mobile access to sales tools streamlined ordering process.

Why SimplyDepo Is the Best for Sales Route Optimization

SimplyDepo is an all-in-one solution for field sales management and route optimization. Here’s what sets it apart:

1. Integrated Field Sales and Route Planning

SimplyDepo combines sales management and route planning into one tool. No separate tools mean a streamlined workflow for sales teams and managers.

2. Smart Automation to Prioritize Client Visits

The AI-driven system prioritizes high-value clients and schedules visits based on sales potential, so it maximizes efficiency.  

3. Real Time Insights and Sales Tracking

Managers have visibility into what their sales reps are doing so they can make data-driven decisions to improve performance.

4. Mobile and Web Apps

SimplyDepo has user-friendly mobile and web applications so sales reps and managers can access route plans, client data and sales insights on the go.

Routing software is key to cutting costs and increasing the productivity of filed sales teams. Companies that invest in smart route optimization like SimplyDepo will get better sales performance, reduced operational costs and better customer relationships.

Ready to take your sales team to the next level? Start optimizing your field sales today with SimplyDepo’s routing solution.

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