How B2B Marketers are Navigating Budgets and Priorities in 2023 

By Colby Cavanaugh, SVP of Marketing at Integrate 2023 got off to a rocky start with widespread tech layoffs, tightened budgets, and bank failures. In fact, we started to see signs of an economic slowdown toward the middle of 2022 with rising interest rates and inflation. According to Integrate and Demand Metric’s research report on the “2022 State of B2B Marketing … Continue reading How B2B Marketers are Navigating Budgets and Priorities in 2023