Last updated on March 1st, 2022 at 09:10 am
If you are looking to scale your business to the next level, it is crucial to gain an understanding of dropshipping automation.
As you may already know, dropshipping is one of the best ways to make money online, especially when you have a tight budget. Besides, the dropshipping market size is valued to grow at a CAGR of 28.8% from 2019 to 2025.
While there are multiple success stories around dropshipping, there are failures too. These failures are due to the selection of wrong products or platforms, delayed deliveries, poor customer support, and more. Thanks to automation, you can now address these issues in a jiffy and make your dropshipping business successful.
If you are yet to leverage automation in your dropshipping business, here’s all that you need to know.
What is Dropshipping Automation?
Dropshipping automation refers to employing technology solutions for handling repetitive tasks. Dropshipping business operations involve many repetitive duties. Automation can help conclude them quickly, saving time and reducing effort.
Due to these benefits, experts perceive automation as one of the crucial tips for initiating a dropshipping business with success.
In 2022, you’d hardly find merchants who do not use automation in dropshipping business. If you’re operating yours without this feature, you might want to know how you can make it a part of your business venture. Read on to understand how you can go about it.
Different Ways to Automate Your Dropshipping Business
Now that you know what dropshipping automation is all about, you would want to know how to include it in your scheme of things.
Here are some proven ways to automate your dropshipping business.
1. Use Automated Emails
Do you know how to supercharge your marketing efforts through email marketing? If yes, you can reap its benefits by making it a part of your marketing strategy. An automated email drip is a practical option for Shopify. It will let you pick and choose your option from settings.
Accordingly, you can choose to automate emails for different activities of your customers. You can choose to automate emails for the confirmation and cancellation of orders. Also, you can automate emails for the abandonment of refund of orders by customers.
2. Try Linking the Automation Feature with Your Inventory
In an inventory, products may keep running out of stock from time to time. It is part and parcel of the dropshipping business. But what matters more is the availability of a product when a customer wants to order it from your store.
Try configuring the settings of the availability of products. Choose the “Set quantity to zero” option instead of the standard “Do nothing” option. This will help you automate the inventory and ensure the availability of an item whenever your customer wants to order it.
3. Create Price Multipliers
Price multiplication is one of the important aspects of dropshipping. But it turns out to be a repetitive task if you do it manually. If you sell many products to your customers daily, creating a price multiplier and using it can be one of the best ways to automate your dropshipping business.
4. Switch to Automated Marketing
Automated marketing is as fantastic as automated dropshipping. If you use Shopify, you can integrate your website with a wide range of impressive tools. The majority of them are available free of cost.
You are more likely to make use of advertisements to promote your products. To simplify matters in this regard, you can consider choosing a tool that automatically creates ads based on your needs. The kit is one such tool that you can try out for free with Shopify. You would find many such useful tools on the Internet.
5. Use a Click to Process the Orders
Whenever your customer orders a product on your website, you need to send the order’s details along with that of the customer to a supplier. Doing it manually can be both time-consuming and inconvenient.
By including an app in the process, you can forward the requisite details to your suppliers with a click. It proves to be more useful in the case of multiple orders.
6. Put Your Social Media Posts on a Schedule
The tricky part about handling social media accounts for businesses is posting daily. While you may forget to do it manually, you would never miss out on it if you automate it. You can choose one of the free tools for scheduling your social media posts.
While you can also opt for the premium option, make sure you do not exceed your budget. Also, keep in mind to automatically schedule your social media post every week. This way, you will be able to keep your target audience posted.
7. Use an Addon Feature to Get Reviews from Customers
If a customer buys your products repeatedly, you might want to get their review on them. Asking for it manually through emails can be a tedious process.
Try automating the process to ensure that the reviews with 3, 4, and 5-star ratings get posted automatically, and you’re able to check the reviews with lower ratings. The latter will help you improve your products according to your customers’ liking.
Final Thoughts
Automating your dropshipping business is a crucial step to success in dropshipping. With its help, you will be able to pay meticulous attention to customer service and save your precious time. Further, dropshipping automation can also lend a helping hand in boosting your marketing efforts. To reap its benefits, all you need to do is choose the tasks you can do on your own and automate the rest. This intelligent step will make a big difference to your business outcomes.
