Wednesday, November 20, 2024
spot_img

B2B Marketing

Web Summit 2024: Get your Grandmother Off Social Media

Defending Democracy through Transparency: Jan Rezab, CEO & Co-Founder of Ravineo, in Conversation with Serena Kutchinsky, Assistant Editor at Sky News Serena Kutchinsky: Hi, Jan....

Boosting Advertising Campaigns with QR Codes: A Simple Way to Drive Engagement

Advertising has always been about reaching people in the simplest, most engaging way possible. QR codes have emerged as a versatile tool in marketing,...

B2B Technology

Cloud vs. On-Premises: Which is Better for Financial Businesses?

The rapid evolution of technology has transformed the way financial businesses operate, especially concerning data management and infrastructure. A significant debate exists between adopting...

Artificial Intelligence

Ready, Set, Go: Why Travel Managers Are Well-Positioned to Lead the AI Transition

Kristen Hrycoy, Senior Global Partner Business Manager at SAP Concur Artificial Intelligence (AI) is emerging as an indispensable ally, offering myriad benefits to the travel...

Featured

B2B Sales

When Technology Hurdles Go Unaddressed, Enablement Takes the Hit 

by Paige O'Neill, CMO at Seismic The B2B customer journey is longer and more disjointed than ever before – and, as a result, go-to-market...

Latest B2B News

Conquering New Horizons: A Guide to Company Expansion

Crossing into new geographies and/or segments is not only exciting but also somewhat daunting in business. When it comes to business growth goals, they...

SEO

The benefits of link-building for B2B businesses

https://www.b2bnn.com/ Link-building is a crucial component of your search engine optimization (SEO) strategy. If you’re not utilizing link-building, you might be missing out on a...

Four Reasons Your Small Business Needs SEO

Every single business, no matter how big or small, needs search engine optimization. It’s one of those tools that a business cannot be successful...

Leveraging Local SEO for B2B Success: Tips for Targeting Your Local Market

In the realm of B2B (Business-to-Business) marketing, leveraging local SEO strategies can significantly enhance visibility, attract local clients, and bolster market presence. While B2B...

Campaign Management: A Guide to Master SEO for B2B Success

Image credit: Outreach Bee When it comes to B2B success, the stakes are very high. With the B2B market becoming increasingly competitive, businesses need to...

B2B and Beyond with these 2024 SEO Strategies

There are various SEO strategies you can employ to grow a business and contribute to success. You may be using the wrong ones for...

Mobile

Content Marketing

Big Data

Office Life

Primers

The Ultimate Guide to Proving B2B Marketing ROI

Table of contents1. Define Clear Objectives and Key Performance Indicators (KPIs)2. Align Marketing Goals with Business Goals3. Implement Tracking and Analytics Tools4. Calculate the...

Understanding the Licensing Business Model In B2B

The realm of business has always been about innovation and finding the best strategies to rise above the competition. As businesses continue to evolve,...

A Complete Guide to B2B Chatbots (With Use Cases)

Image: Pixabay If you're a regular internet user (or even just an occasional one) you've likely come across a chatbot on at least one occasion....

Guide to Developing a Good Product: A 5-Step Approach

Before it is ready for sale, ​​any product must first go through a product development process. Many different experts, including business owners, researchers, designers,...

What is Cryptocurrency, How Does it Work, and Why Use It?

Cryptocurrencies are digital or virtual tokens that use cryptography to secure their transactions and control the creation of new units. Cryptocurrencies are decentralized, not...

Considering a Career In Management Consulting? – Here’s What You Need to Know

Management consulting may be the appropriate job for you if you appreciate solving problems, evaluating data, and assisting firms in their growth. In this...

Dynamic Ads Vs. Static Ads: Know the Difference

Marketing plays an instrumental role in every company’s success. Understanding the different aspects of online advertising gives you greater chances to connect with your...

When Does Your Small Business Need Insurance? (And What Do YOU Need as a Business Owner?)

While we can’t prevent the unexpected from happening, we can get some protection from the costs associated with unforeseeable events and accidents. Purchasing the...

B2B Marketing Tips for Entrepreneurs

If you're an entrepreneur and you're trying to figure out how to better market your business to other businesses, there are several effective approaches...

5 Ways Machine Learning Is Set To Change Our Online Experience

  Have you ever used an online customer service tool outside normal business hours? Chances are, you might have been speaking with a chatbot. If...